If your eye sees what I see, you are probably drawn to the flyer with the boy in a baseball cap. This flyer is for a baseball training day being offered in oneonta by the Oneonta Outlaw's minor league team. The image and use of space is what caught my eye. Among all the other information being presented the one that presented it the most effectively would also be to me the most attractive. Placing an add in a location like this in order to be effective the artist must make their flyer stand out among the rest of the flyers, or visual noise. It provided me the highest signal, even though I was not interested, in the camp I was drawn to the flyer and read all the information they had presented, which was also clear and concise.Strong topic related images I think play a large role in an effective use to emphasize your information. Placement also in this case and location is important. Keeping it slightly away from the rest of the clutter it is more effective, and easy to read since your not distracted by the surrounding flyers.
